The art of combining colours with your packaging
by Nicole Hines March 13, 2018
2 min read
One of the keys to making your design come alive is choosing just the right colour combination. Whether you’re attempting to evoke the feelings associated with a breathtaking landscape, a romantic sunset or a dynamic scene bursting with colour, it takes a trained eye to bring together the perfect hues to drive your message home. Using the right colours and matching them perfectly can be a deal maker.
Choosing the perfect colour for your packaging is what sets your brand apart. And, that’s why colour and its theories continue to be the pivot for not just clothes, but everything else like interiors, hair, makeup, and much more.
The best way to know which colours to pair is to take a look at the colour wheel. The colour wheel was first invented by Sir Isaac Newton in the 18th century when he tried to condense the colour spectrum into a wheel and visually represent the relationship between them. The wheel has been segregated into the various categories. While we will focus on using it for clothing and outfits, this theory is universal and applies to just about anything that deals with colours.
One fundamental principle for matching anything, is combining colours that work in harmony. Red and green, violet and yellow, blue and orange – complementary colours, as the name goes, work best when put together. These are exactly opposite to each other on the colour wheel. They might seem bold to look at, but the outputs will be perfect. If you observe carefully, your spring and summer clothing is mostly designed using complementary colours. While some might argue against this concept, it is actually a matter of choice as some like making bold statements. But what does this mean for your brand and it’s packaging? We advise that you play around with our slot gift boxes with changeable ribbon to really take advantage of the colour combos.
Try out slot gift boxes with changeable ribbon
Our extensive range of slot gift boxes provide the added versatility of changing the ribbon colour for an even greater degree of customisation to match your brand or product colours. AllSlot Boxes with changeable ribbon are supplied complete with a length of matching ribbon but if you want to change the ribbon colour to create a more customised packaging solution. It is also ideal to compliment custom logo printing to the box to really drive home your branding.
Take a look at ourRibbon Collection for the full range of additional ribbon colours available to purchase separately. All slot boxes are supplied complete with a length of matching colour ribbon, so you don't need to do anything if you don't want to, they look great just as they are! There are exciting new things coming at FoldaBox, with the introduction of 57 new ribbon colours to our range and a total of more than 80 already available, we offer endless possibilities to match and compliment brand identities, product colours and logo colours. Take a look at our extended ribbon range now!
