Shopping Cart

When it comes to controversial trends, neon colour shades usually top the list. They are too bold to wear every day and too bright to pass unnoticed. Neon first came into fashion in the 1980s along with the development of technologies in dyeing fabrics: the latest developments in that era allowed to experiment with the most unusual hues, including glowing neon. In the 1980s, fluorescent colours were trendy in sportswear, and the typical aerobics instructor felt obliged to put on something acid yellow or bright pink.


In 2020, neon in all its diversity became a fashion trend, and 2021 isn’t any different. We’ve noticed that garishly bright shades only continued to gain traction this year, with some of our most die-hard all-black-wearing editors finally warming up to the highlighter hues. With London Fashion Week coming up in a few weeks, we don’t doubt that neon will be illuminating the runways.


Neon is a form of self-expression, and it demands attention. Neon colours are visible in many clothing lines, including athleisure, formal attire, jewellery and accessories. The future, it seems, is bright and colourful. According to Fashion United UK, consumers are hungry for products and experiences that bring extravagance to everyday life and are moving away from the neutrals that comforted them through global lockdowns. Neons are unambiguous brights that feed into themes of unapologetic exhilaration and radical self-expression.


Not only is neon still relevant on the fashion front, but celebrities are turning the wattage up. Ashley Graham, Hailey Bieber, Kim Kardashian, Kylie Jenner, Bella Hadid have all worn electrifying neon outfits, solidifying that this trend is a thing.


For retailers, incorporating neon into your packaging can be a bold and great way to stay on top of this colour trend. Neon colour boxes could be overwhelming if your existing packaging is more neutral than daring, and you may not want to invest in a whole new packaging range. If you agree, then we recommended accessorising your existing boxes with accessories. Our customers love our wide range of fabulous grosgrain ribbons available in over 110 colours, designed to fit our extensive and unique range of slot gift boxes with changeable ribbons. These ribbons are ideal for adding a colour accent to match your brand or product colours. Also great to complement a custom printed logo on the lid of the box.


We have a range ofbright and vibrant colours that will work well to achieve the neon effect. You can also use two ribbons to create a double impact. Neon yellow and pink? Yes, please! Our personal favourites are:

  • Pineapple - ​​Taking colour inspiration from the bright, vibrant and zesty Pantone colour Meadowlark.
  • Jasmine Green - A fresh, bright, zesty Spring green.
  • Tropic - A fresh, tropical, vibrant and pretty aqua. 
  • Candy Pink - A bright, hot and vibrant 'Barbie' pink to add fun and femininity.

Love it or hate it, but neons are here to stay, and the colours are definitely turning heads. Why not incorporate it into your packaging today? Shop ourbright and vibrant ribbon colours online today.


Nicole Hines
Nicole Hines


Also in News

Elevate your chocolate sales this Easter through personalised packaging
Elevate your chocolate sales this Easter through personalised packaging

by Nicole Hines February 29, 2024 3 min read

Whether it's artisanal chocolate or a hamper filled to the brim with gourmet delicacies, there are many ways to boost your sales this Easter. For chocolate retailers, the key to standing out in a crowded market lies not just in the quality of the chocolate but also in the presentation. At Foldabox, we strongly believe in personalised packaging solutions that leave a lasting impression on your customers. We also understand that it is not feasible to change your packaging to meet seasonal demands, but you can always accessorise and who doesn’t love seeing beautiful things?
Read More
How luxury candle brands use Foldabox for their packaging
How luxury candle brands use Foldabox for their packaging

by Nicole Hines February 20, 2024 3 min read

In the world of luxury candles, the packaging is as significant as the product itself. As retailers and small businesses strive to create memorable unboxing experiences, the choice of packaging becomes a crucial aspect of brand identity. Enter Foldabox – the go-to solution for luxury candle brands aiming to make a lasting impression. Our wide selection of luxury folding snap-shut gift boxes and accessories are the perfect canvas for showcasing exquisite candles or other artisan products like pottery, handmade ceramics or glassware.
Read More
Make a statement with packaging from Foldabox this Mother's Day
Make a statement with packaging from Foldabox this Mother's Day

by Nicole Hines January 31, 2024 3 min read

As Mother's Day approaches, the art of gift-giving takes centre stage, and the way retailers present their products to consumers plays a crucial role in leaving a lasting impression. At Foldabox, we understand the importance of making a statement with your packaging, and our range of innovative products is designed to help you do just that. This Mother's Day, take your packaging to the next level with our exceptional products, including Luxury Tissue Paper, Decorative Closures, Ribbons, and our revolutionary FAB Sides® Decorative Side Panels.
Read More

I say! It looks like you're visiting us from outside the United Kingdom and Europe!

If you're based in the United States, Canada or Australia please visit our USA store. Would you like us to take you there?

Visit the USA Store
No thanks, I'll stay on the UK store.