In the cold nights, early sunsets and damp mornings, we can all recognise the tell-tale signs of that seasonal transition. Though we grieve the end of summer, we look forward to autumn – perhaps the most beautiful time to be in the UK. There is something quite magical and beautiful about this time of year; the sounds, the smells, the long, invigorating walks through fallen leaves and, of course, the colours. The fields are still green, the heather paints the mountainsides purple, and the trees are dressed in reds, yellows, oranges and golds, providing a breath-taking backdrop to your holiday adventures.
But there is something else that is incredibly exciting about this time of year and that is when brands and retailers incorporate the seasonal changes into their packaging. Adapting to seasons, holidays and your customers ever demanding needs is the fundamental core of marketing. So, we’ll ask again - are you ready for autumn?
According toElle Decor, Pantone's avant-garde picks for Fall 2018, which an Institute press release categorize as, "Autumnal hues that evoke the feeling of leaves on the forest floor, rich plumage and twilight reveal a modern fall palette of deep and rich tones with outbursts of colourful surprise” include Russet Orange, Crocus Petal, Valiant Poppy, Ultra Violet, Ceylon Yellow, Martini Olive, Nebulas Blue, Limelight, Quetzal Green and Pear.
Which boxes will work for these colour trends?
Navy: Do you want to go dark but not black? You might want to consider Navy Blue, a crowd favorite. Navy is a dark shade of blue that works well with just about any colour, whether in the fashion or in the interior design world. This elegant hue being featured as one of the colour trends of Fall/Winter 2018 and we have just introduced anew range of navy blue boxes! While many dark colours can feel gloomy, Navy Blue is a stable colour that will spice up any outfit or interior design project with its appealing and mysterious feel. As a reminiscent of the ocean, it is also a very relaxing colour, making this another the reason why Navy Blue is such a favorite amongst many.
Navy Blue is the fabulous new addition to our essentials colour collection. It is the perfect strong but neutral colour offering infinite opportunities to create amazing and beautiful packaging when combined with gold, silver, copper and rose gold ribbon or foil printing accents. Navy is the hottest trend colour for interiors, textiles, homewares and fashion so we are delighted to offer this deep, dark, rich and luxurious colour to help keep your gift packaging contemporary.
Copper: When we think about Autumn, there is a colour that quickly comes to mind: orange. That being said, Autumn Maple is the hue that will be one of the colour trends the fall season, introducing warmth into the palette. Now whilst copper is certainly not orange, it does come very close. It is Orange is seen as a cheerful colour that radiates optimism so make sure to find ways to use it in your everyday life this season. Copper is a fabulous addition to our Metal Elements colour collection.
Metal accent colours are definitely the trend for 2018 and we are delighted to offer this unique, rich and luxurious copper to help keep your gift packaging contemporary. With a brown undertone, our copper boxes promise to make a sophisticated statement in trends 2018, whether through small details or big pops of colour.
Naked Grey: Because of its simplicity and elegance, neutral grey is a colour trend to keep in mind in the upcoming months. It is perfect for those who are not big fans of bold colours and have a soft spot for neutrals. Or it can simply be a way to tone down the bold colours. Regardless of which team you belong to, we know you will love our Naked Grey boxes as much as we do. Our Naked Boxes with a natural, slightly textured matt grey flecked finish are the perfect retail product packaging solution looking for a contemporary alternative to Natural Kraft. Stepping out of the neutral palette, mix grey with bolder colours as orange or green to tone down the décor and create an interesting contrast.
No matter which Autumn / Fall colour you choose to work this year, we have something for you. Whether it is a box or a ribbon.Foldabox is now offering grosgrain ribbons in over 80 colours. These ribbons are the perfect addition to our Slot Gift Boxes, so you can create your own unique gift packaging solutions to match your brand or product. Choose from our extensive collection in a multitude of luxury colours and upscale your brand.
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